Extremely pleased on the handling of my website. The staff were helpful, especially Jop who continues to update me. The boss "Deepak" understood very well the challenges of customers with less fund and give me approximately 60% discount for the whole year. I will not hesitate to reco...
Aurea Phillip
E Virtual Services offers many services at a resonable price. I have an assigned Administrative Assistant ,who works for me, 40 hours a week. Eventhoug...
Evirtual Services have proven to be a safe and effective company to handle the online needs of my business, while educating me and offering insight into the highly competitive world of internet marketing. The project manager, SMO department, and SEO department at EVS have been extremely profes...
Andre R.
These guys designed me a professional website for my insurance business for about half of what most of the other companies were quoting. I was really im...
I used their SEO services and was able to increase my web traffic last month by 78%! I have seen a big increase...
These guys designed and registered my website for me, and all I have to do is pay a low monthly fee for them to...
I realized that my business needed a Web Site and had been calling around for price quotes when I got a call from E Virtual Services. Th...
Testimonial: E virtual services provides good service for achieving the goals of your company. My personal assistant helps me stay organized and helps manage my life. Thanks
Thank you for this quality based, low-cost website. I am impressed with your services, and I will recommend all my friends to you for low cost web applications<...
I own a small motor manufacturing company and decided to switch my customer support call center to E Virtual Services. I wasnt sure how I would like it, but after tr...
Why PPC |
|
|
PPC is one of the most profitable advertising and marketing channel. According to a recent study PPC and email marketing emerged as the two channels with the highest ROI.
Benefits of PPC
1. PPC Gives You Instant Targeted Traffic: We frequently recommend PPC for new websites. SEO has long-term benefits and is a great investment in your site’s future value, but the big bottom-line results take months or years. PPC gets immediate traffic and can help generate significant sales within weeks.
2. PPC Helps You Find Problems with Your Offering, Promos, or Website: As soon as you have traffic; you can see what your site does and doesn’t do well. At what rate is it converting sales or leads? If highly targeted traffic converts poorly, you need conversion optimization or a usability reassessment. Sometimes an uncaught programming error or design oversight obstructs critical site functionality. Noticeable lack of conversions or low conversion rate spurs PPC managers to investigate what’s wrong.
3. PPC Brands Your Company While Selling Its Offerings: PPC works best with a conversion goal, even if it’s an email signup. Even depth-of-visit or time-on-site is better metrics than just clicks.
For all keywords besides your brand name, PPC already exposes your brand’s name and message out to new prospects. PPC “brands” your offerings to the most qualified prospects, not just to everyone
Branding isn’t as easy to measure as direct sales, but we can measure it with the usual PPC metrics:
- More impressions mean more exposure.
- Higher click-through rate can mean both good prospect targeting and that the ad holds interest for your prospects.
- Good conversion rate is more about direct selling success, but could also mean you’ve introduced and sold a new prospect on your brand in one fell swoop.
